FLOW

Long description

As the targeted brief is to take less, we have decided to work on water waste. The main target is, before we know how to consume less water, is why we need to do that.

Unconsciously we keep wasting water, while our demand is much higher, that’s why our goal is to raise awareness about how precious water is, nevertheless it is a global resource, which belongs to everybody.

Through our product FLOW, we are trying to make the invisible visible. Which means that people could track what they consume in real time in the house; understand its impact on our planet, and then think how they can consume less water.

When the user starts consuming water, a visual indicator appears on FLOW to represent the amount of water that is consumed out of his target. Which gives him the motivation to reduce his consumption and change his way of using water. So as much as he uses water he will understand the impact of his consumption on the environment but also socially, economically, and politically.

FLOW is connected to an app service. Thanks to this, the user will be able to track his daily/monthly water consumption. The user can as well find some tips and advice on the app in order to reduce his water use according to his motivation and criteria.

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